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Success Story: Denise Lash: Condo Lawyer Turned Condo Queen

DeniseHere's a great career "success story" of one lawyer - Denise Lash of Canadian legal powerhouse Miller Thomson LLP - who leveraged her expertise in a fairly esoteric and dry practice area - condominium law - into a thriving media business - MondoCondo Media Group Inc. - that teaches consumers about condominium ownership and helps developers and condo-related vendors market to condo buyers.

Among the media projects launched by Lash's company is a television show, MondoCondo, which began airing earlier this year. The show will feature visits to luxury condos, profiles of individuals who operate businesses out of condos, tips and recommendations from Lash on legal issues, and a blow-by-blow chronicle of a four-week renovation.

Lash's company also organized the Toronto Condo Show, which ran from November 10th through the 12 at the Metro Toronto Convention Centre, and was billed as a "1-stop shop" for anything a consumer would want to know about buying, designing, working and living in a condominium. Next year's show will run from October 19-21, 2007 at the same venue.

Moral of the story: think out-of-the-box about how your legal specialty can be leveraged into new and exciting business opportunities.

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